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Опубликован
2024-04-26
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Articles
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ANALYSIS OF LEXICAL TRANSLATION ERRORS IN UZBEK ADVERTISEMENTS
Ibraimova Dilfuza
Ключевые слова: Keywords: Advertising, lexical errors, errors, Advertising language, distinguishing between
Аннотация
ABSTRACT
In this article, lexical and stylistic errors observed in Uzbek advertising counters
and posters, as well as in newspapers and magazines were analyzed. The main
directions of the Law of the Republic of Uzbekistan "On Advertising", measures to
prevent errors in advertising were studied and suggestions were made. Also, this article
presents an in-depth analysis of lexical errors found in Uzbek advertisements, aiming
to shed light on the linguistic aspects and implications of these errors. The study
explores the prevalence, types, and potential causes of lexical errors in a corpus of
Uzbek advertisements from various domains such as retail, services, and objects. The
research employs a systematic and comprehensive approach that combines qualitative
methods to identify and categorize the errors.
Библиографические ссылки
REFERENCES
Law of the Republic of Uzbekistan on Advertising, No. ORQ-776 of 07.06.2022
Eshbek T. Public with connections and advertising. UzMU. Study manual. T. 2019.
Sobirova D. Tibbiy in advertisements paraphrases “You're young student"//
International scientific journal. ISSN 2072-0297. 2020. №13 (303), Part IV. S. –
-267.
